Holland Choral Mission Statement

How we translate our mission and fundamental goals into the specific objectives we want to achieve in the next five years

MISSION

FIVE-YEAR OBJECTIVES

FUNDAMENTAL GOALS

Making music that moves you
The Holland Chorale enhances community life by inspiring involvement in the arts.
  1. Increase the diversity of high quality music in its performances.
  2. Broaden the geographical region from which it draws its audience.
  3. Develop programming and promotions that will attract all age groups to its performances.
  4. Actively seek new members to diversify its membership.
  5. Broaden the awareness and support of the Holland Chorale Community Enrichment Program in the community.
  6. Participate in and promote collaborative efforts with other arts organizations.
  7. Increase its annual budget by 40% in 5 years.
  8. Build an endowment fund of at least $1,000,000.
  9. Support a stable, competent, and competitively paid staff to carry out the goals and objectives of the Chorale.
  10. Maintain an active, diverse, and empowered Board of Directors.
Excellence
The Holland Chorale will present performances of the highest quality.

Musical Diversity
The Holland Chorale will provide a wide range of vocal music to its audience.

Educational Outreach
The Holland Chorale will provide experiential arts education through the Holland Chorale Community Enrichment Program of the Arts and other events.

Reflection of the changing community
The Holland Chorale will consider and reflect the needs and interests of its community in all its actions.

Stability
The Holland Chorale will strengthen and sustain its long-term organizational and financial structure.